Net ‘Chatter’ Predicts Packers Will Win Super Bowl

Net ‘Chatter’ Predicts Packers Will Win Super Bowl

Feb 06

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SUNDAY, FEBRUARY 6, 2011 UPDATE

Wow, the story below was right: the Green Bay Packers beat the Pittsburgh Steelers 31 to 25!

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PACKERS FANS “STEEL” LEAD IN ONLINE CONVERSATION, MAY POINT TO GREEN BAY WIN IF HISTORY IS THE GUIDE
By Adam
infegy.com
February 3, 2011

Original Link

KANSAS CITY, MO – Infegy, the preeminent source for sentiment-driven web and deep social analytics, today released findings that show Packers fans are inching toward a lead, at least in terms of sheer volume of conversation occurring online. That could foretell a victory for Green Bay, if history serves as a guide. In the past four years, three of the four teams that dominated online buzz leading up to the Super Bowl were also the team who came home with the championship.

Analysts using Infegy’s Social Radar, the industry’s most intelligent social media monitoring and web analytics platform, discovered some additional facts and figures about the upcoming Super Bowl XLV by analyzing, monitoring, measuring, and using historical reference of online and social “chatter” surrounding the Super Bowl. Their findings also show that, overall, football enthusiasts are less excited about this year’s Super Bowl than last year’s dramatic face-off between the New Orleans Saints and the Indianapolis Colts.

Online trending patterns show:

– Football enthusiasts care less this year. In 2010, chatter around Super Bowl XLIV was 26 percent higher when than this year’s Steelers-Packers face-off.

– Packers fans are showing more positive sentiment online. Conversations around the Green Bay Packers were 78 percent positive throughout the month of January 2011, compared with only 69 percent positive for the Pittsburgh Steelers during the same time period.

– Conversation share is neck and neck. Packers have a narrow .26 percent lead (12.28 vs. 12.02 percent) in overall online “buzz” for the month of January 2011.

“Who knows what the outcome will be, but if online chatter is any indication, I’m guessing it’s going to be a narrow win for the Packers,” said Justin Graves, Chief Executive Officer and Founder of Infegy. “Infegy’s Social Radar deep social analytics almost always provides a near-perfect focus group-like breakdown of real world attitudes and trends toward a particular subject.”

Confirmation is only a few days away: Super Bowl XLV takes place this coming Sunday, February 6, 2011 at the new Cowboys Stadium in Arlington, TX.

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