Woman Seeks Support For Mobile Breastfeeding Truck

Woman Seeks Support For Mobile Breastfeeding Truck

Jul 07


July 6, 2011

Original Link

PITTSBURGH – A local artist and teacher at Carnegie Mellon University has come up with an idea to support mothers who are harassed for nursing in public.

Jill Miller envisions something she calls “The Milk Truck.” She wants to buy an ice cream truck and outfit it with a giant breast on the roof.

When a woman is made to feel uncomfortable or told to leave a public place for breastfeeding, she could contact “The Milk Truck.” The truck would respond and park in front of the restaurant or other establishment, along with followers of the program through Twitter and Facebook.

Project manager Tara McElfresh says they will lay down a rug, set up chairs under an awning on the side of the truck, and if the mother still needs to, she can nurse outside in an environment of support.

McElfresh says she’s heard stories of women who have encountered problems breastfeeding in public in Pittsburgh, including a woman who says she was told to leave a restaurant in Squirrel Hill.

Miller is trying to raise $10,000 to make the project a reality through pledges at a site called Kickstarter.com. She’s already raised $4,300 and gotten responses from around the world.

Once completed, the truck is scheduled to be part of an exhibit starting in September at the Andy Warhol Museum.

McElfresh says the truck will also make appearances at events.

Miller says the truck is supposed to be an attention-grabber when it responds to a call for help.

“Thought the nursing mother created a spectacle? Meet ‘The Milk Truck!’” she said.



September 17 – December 10, 2011

Original Link

Part performance art, part public service.

Yes, we will buy an ice cream truck and attach a giant boob to the top! Yes, we will become superhero-like in our vigilant support of nursing mothers! And yes, we take our mission very seriously. But we know (from being mothers, perhaps) that words are most effective when accompanied by a friendly smile and a wink. Mary Poppins had it right: a spoonful of sugar does help the medicine go down. So we are using The Milk Truck to start a conversation in our community about a basic human right: feeding a baby. (With sugar on top, of course.)

We’re tired of hearing stories about women being asked to leave restaurants or “cover up” with a blanket while doing something as simple as feeding a baby. But we’re not the type to complain; we’re the type to take action. Which leads us to…The Milk Truck.

When a woman finds herself in a situation where she is discouraged, harassed, or unwelcome to breastfeed her baby in public, she summons The Milk Truck. The truck arrives to the location of the woman in need and provides her with a shelter for feeding her baby. The woman feeds her child, the shopkeeper who harassed her feels like a dweeb, and the truck does what it does best — creates a spectacle. (Which is, incidently, the very thing that the shopkeeper thought he was trying to avoid. Alas, some people have to learn the hard way.)

How the truck works

Not only will The Milk Truck provide “urgent” services to moms in need, but we will also visit public events throughout the city and provide a much-needed nursing space: art openings, concerts, fairs, sporting events and more. Invite us –we’ll do our best to be there.

You don’t have to be a “yinzer” to support The Milk Truck

We’ve got some great incentives for everyone regardless of your location: stickers, T-Shirts, limited edition works of art.

International Backers — Pretty please add $10 to your pledge if you’re getting a T-shirt or a print. It really helps with shipping costs and packaging.


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